Electronic Books

Total Books: 1 - 3 /3
Integrated Marketing Communications : A Global Brand-Driven Approach / Philip J. Kitchen , Marwa E. Tourky

Integrated Marketing Communications: A Global Brand-Driven Approach, 2nd edition presents an integrated and global framework ...

Lee mas
Intellectual Property Management

The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...

Lee mas
NoIMG
The Sun Gate Hotel & Resort Marketing Plan محمد قصي بشر الحافي ؛ إشراف د. جهاد يعقوب

The Sun Gate Hotel & Resort invested a location at the Coast of Latakia to open up new doors for people to enjoy and relax ...

Lee mas
Total Books: 1 - 3 /3